About Us:Indian Educational Services (IES) began its journey in 2008 with a mission to spread educational awareness and provide exceptional admission guidance. By 2009, it became Karnataka’s first ISO 9001-2008 Certified Consultancy. Headquartered in Bengaluru’s Richmond Town, IES operates with 7 regional and 2 international offices across India, Nepal, and Bangladesh. We offer a wide range of services, including Scientific Career Counselling, Admission Guidance, Institutional Promotion, Local Guardian Services, Premium Housing Facilities, and the innovative Brain Matrix Test (BMT). Over the years, IES has earned prestigious awards, such as the Karnataka Service Excellence Award (2011), Education Excellence Award (2013), and Indian Achiever Award (2023). Recognized as 'South India’s Largest' and 'India’s 2nd Largest Ed-Tech Company' in student recruitment, IES is committed to empowering students through personalized guidance and innovation. As we continue to grow, we are looking for a creative and strategic Social Media Coordinator to manage our online presence and enhance our brand’s visibility. Key Responsibilities:● Develop, implement, and manage social media strategies to strengthen IES’s online presence. ● Create, schedule, and publish engaging content (posts, reels, stories, videos, and graphics) across various social media platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube, etc.). ● Work closely with the content and design teams to create visually appealing and impactful content. ● Monitor social media trends, competitor activities, and industry developments to optimize strategy. ● Engage with followers by responding to comments, messages, and inquiries in a timely manner. ● Track and analyze key social media metrics (engagement, reach, conversions) and prepare performance reports. ● Run and optimize paid social media campaigns to increase brand awareness and lead generation. ● Collaborate with influencers, students, and partner institutions to enhance social media reach. ● Stay updated with emerging social media tools, trends, and best practices to improve content strategy. Requirements: ● Minimum 4 years of experience in social media management, digital marketing, or a related role. ● Strong understanding of Facebook, Instagram, LinkedIn, Twitter, and YouTube algorithms and best practices. ● Experience with social media scheduling tools (Hootsuite, Buffer, Meta Business Suite, etc.). ● Ability to create engaging, interactive, and informative content tailored for different platforms. ● Knowledge of social media analytics tools (Google Analytics, Facebook Insights, etc.). ● Familiarity with basic graphic design tools (Canva, Adobe Photoshop) is a plus. ● Experience in running and optimizing paid ad campaigns on social media platforms. ● Excellent communication, organizational, and time-management skills. ● A passion for education, career guidance, and student engagement.
Job Title
Senior Social Media Manager