Job Title

Company DescriptionDivineTalk is a platform that redefines how individuals access astrology, meditation, and ayurveda services. The company aims to provide guidance, direction, and happiness to people worldwide, offering solutions for every aspect of life within the Divine Community.Role DescriptionThis is a full-time remote role for a Performance Marketing Specialist at DivineTalk Astrology. The specialist will be responsible for day-to-day tasks related to communication, market research, sales, marketing strategy, and customer service to drive performance and engagement.QualificationsPlan, launch, optimize and scale app install and in-app conversion campaigns across Google (UAC) and Meta (App Ads).Own end-to-end campaign execution including creative briefs, audience targeting, budgeting, bidding strategies, and measurement.Analyze performance data to identify trends, insights, and optimization opportunities to improve ROAS and LTV.Work closely with the product and analytics teams to optimize app funnel performance (activation, retention, engagement).Conduct regular A/B tests for creatives, targeting, placements, and bidding strategies.Manage attribution using tools like Appsflyer, Adjust, or Branch.Stay updated on platform changes, privacy policy updates (e.g., SKAN, GA4), and emerging ad formats.