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Job Title


Social Media Head


Company : Trend Loud


Location : Chennai, Tamil nadu


Created : 2025-05-04


Job Type : Full Time


Job Description

The ideal candidate is a hard-working team player who will play a critical role in contributing to New Business Development, Pitch Process and Servicing exiting Clientele business of Trend Loud.Role We are looking for our Social Media Head, who is a core member of the social media marketing team, responsible for driving organic growth and scaling the brand’s digital presence. The head will be responsible for overhauling the brand’s (Trend Loud) + Client's strategy and how the consumers experience the brand across social channels. This role demands that the candidate is the right mix of strategy and sharp creative - staying at the frontlines of social trends is a must. He or She would be an expert in Social Media and would train the team on the latest products/tools in Social Media. The performance shall be evaluated with campaign conversions, engagement, monthly pitches, Award-winning Innovations.Primary KRA as follows,Manage the complete social media marketing campaigns for Trend Loud + Trend Loud Clients:- Media, FMCG Brands, YouTube Channels and OTT BusinessLead the team on day-to-day activities to date individually and come out with a central thought to address the client's problemCreate, curate, and manage all published content - images, video and written for Internal & External Client requirements Create an Audience Growth for Trend Loud & its Clients  Monitor, listen and respond to users in a “Social” way while cultivating leadsConduct online advocacy and open a stream for cross-promotionsDevelop and expand community and influencer outreach effortsOversee the design, copy and work closely with a Team of Designers & copy writers  Expand the Home Grown Pages and show potential growth in the first 3 months, 6 months and 1 year In the first three months of joining, to ensure all best practices are implemented within the team and within 6 months 100% of Client expectation to be met Design, create and manage promotions and Social ad campaigns Manage efforts in building online reviews for clients Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google and other social media best practicesAnalyze key metrics and tweak strategy as needed in the quickest TATShould be able to create, compile and keep a tab on monthly, Fortnightly ReportsResponsibilitiesBuild Organic Growth to Trend Loud & Trend Loud Clients Develop a Relevant Social media strategy for Media Clients, FMCG Brands, OTT ClientsTake ownership and lead the team, guide them in the right direction Drive the team and develop the plan in the quickest TATProvide data analysis and metric reporting for clientsEvery Solution going out from Trend Loud should have a detailed Social Media Outreach ProgramMust Possess the following Skill Sets,Should be a fan for Good Quality Entertainment Content Thorough Understanding of Social Media Landscape Management Skills & Performance marketing  Hands-on Experience in managing communities and Winning New Pitches Client feedback, Working on tight TATsShould have experience in handling a Team Be a successful Team PlayerCreate Lead GenerationAcceptance to Clients' Feedback Experience with Crowd Tangle, Other Data Tracking Tools, Social Metric Tools, HootSuite, Radian6, SprinklrFluency in Canva, GSlide, Excel, Word, PowerPoint with Strong Presentation Skills Strong Verbal, Written and Organisation Skills Qualification BMS/Master of Business Administration/Post Graduate Diploma in Marketing and Advertising7+ Years of Experience