Job Title

Remote | Full-Time | 4–6 Years ExperienceAt Food Label Maker, we help food businesses navigate the complexities of nutrition analysis and labelling compliance through our SaaS platform. We work with thousands of brands globally — from startups to large manufacturers — and we’re growing fast.We’re looking for a Social Media & Content Writer who can take ownership of our content across LinkedIn, Instagram, our blog, and email. The ideal candidate is a strong B2B copywriter with a solid understanding of SEO and social strategy, and ideally some familiarity with the food, regulatory, or SaaS space.ResponsibilitiesPlan, write, and schedule social media content for LinkedIn and InstagramUse AI writing tools to research, draft, and iterate content efficientlyWrite SEO-optimized blog posts that rank and generate high-intent trafficConduct keyword research and content planning based on search trendsCraft compelling case studies and customer success storiesCreate engaging email content for product updates, campaigns, and onboarding flowsAlign content strategy with marketing and product goalsContribute to the editorial calendar and refine brand tone and voiceRequirements4–6 years of experience in B2B content writing or copywritingStrong SEO writing skills with proven results in organic traffic growthExperience growing B2B LinkedIn channels — increasing traffic, followers, and demo conversionsProficiency with AI writing tools (e.g. ChatGPT, Jasper, Copy.ai)Comfortable working independently in a remote environmentBonus: Familiarity with food regulations, food tech, SaaS, or labeling requirements in the US marketKPIsGrowth in monthly organic traffic to blog content written and published by youGrowth in LinkedIn engagement, followers, and traffic to demo or product pagesLead conversions and demo signups attributed to content (blog, email, or social)Email open and click-through rates for content campaigns and product updatesAI-assisted content production volume and efficiency (output vs. time)About the TeamWe’re a remote-first, bootstrapped startup with a focused product and a global customer base. You’ll be part of a small, collaborative team with plenty of room to grow and make your mark.