Job Title

We’re looking for a passionate and sharp-minded Brand Marketing Associate to manage the creative direction of P-TAL in international markets. This role is perfect for someone who lives and breathes content, understands the nuances of global audiences, and loves telling meaningful stories. As a Brand Marketing Associate, you’ll be the bridge between content, community, and commerce. You’ll be owning our creative strategy for international expansion.Responsibilities: ● Build and manage a content calendar for global markets, with a focus on Instagram and TikTok. ● Conceptualize and execute creative campaigns that resonate with global audiences while staying true to P-TAL’s premium aesthetic and brand guidelines ● Develop and maintain a pipeline of UGC creators for both social media and Amazon ● Analyze creative performance across platforms to identify what resonates with our audience and refine strategy based on data and insights ● Work with the performance marketing team to optimize creatives for paid ads, A/B test formats, etc. ●Identify and collaborate with influencers and creators whose style aligns with the brand to drive awareness and engagement ● Regularly analyze competitors to identify content gaps and opportunities for P-TAL