Job Title

Job Overview: We are looking for an experienced and dynamicMarketing In chargeto lead and execute our marketing strategies. The ideal candidate will be responsible for enhancing brand visibility, driving lead generation, and supporting business growth through strategic marketing campaigns. This role requires a deep understanding of B2B marketing, technology services, and market trends.Key Responsibilities: ✅Strategic Planning: Develop and implement comprehensive marketing strategies aligned with business goals. Identify new market opportunities and customer segments to drive growth. ✅Campaign Management: Plan and execute multi-channel marketing campaigns (digital, social media, email, events, etc.). Monitor and optimize the performance of campaigns to maximize ROI. ✅Brand Management: Strengthen brand positioning and market presence. Ensure consistent brand messaging across all communication channels. ✅Content & Communication: Oversee the creation of engaging content for website, blogs, social media, and press releases. Collaborate with the design team to produce high-quality marketing materials. ✅Lead Generation & Conversion: Develop strategies to generate and nurture leads through inbound and outbound marketing. Work closely with the sales team to convert leads into business opportunities. ✅Market Analysis & Reporting: Conduct market research to identify trends, competitors, and customer needs. Analyse campaign performance and provide actionable insights to improve results. ✅Team Collaboration: Lead and mentor the marketing team. Coordinate with internal teams (sales, product, and technical) to align marketing efforts.Requirements: Bachelor’s/ Master’s degree in Marketing, Business, or related field. 3+ years of experience in B2B marketing (preferably in IT services or infrastructure). Strong understanding of digital marketing, SEO/SEM, and content strategy. Experience with CRM and marketing automation tools (e.g., Zoho CRM, HubSpot, Salesforce). Experience in service marketing, handling email marketing campaigns, client engagement programs, social media ad managing & PR works. Excellent analytical, communication, and project management skills. Ability to work independently and lead a team effectively.Preferred Skills: ➔ Experience in similar exposure ➔ Strong understanding of IT service models (cloud, networking, cybersecurity). ➔ Familiarity with industry trends and customer pain points.