Do you have experience as a project manager who excels at developing marketing strategies and leading product launches? Our search is ongoing for a Marketing Project Manager who will lead significant campaigns and product launches within the fast-changing cannabis market. The position requires an experienced professional who can successfully manage intricate projects while coordinating various teams to achieve results within established timeframes and scope. This opportunity suits you if you thrive in fast-paced settings and hold a strong passion for marketing strategy development and execution.ESSENTIAL DUTIES AND RESPONSIBILITIES: Develop and Manage Marketing Timelines: Develop and manage comprehensive timelines that track all phases of marketing campaigns and product launches from pre-launch through post-launch. Maintain effective distribution of resources while meeting project deadlines.Lead Project Execution: Oversee project lifecycle from initial concept through to final completion by establishing project requirements and scope as well as schedules and financial plans. Identify and manage potential risks to maintain the progress of initiatives.Resource Coordination: Ensure project goals unite internal and external teams by promoting collaboration between creative, digital, and research functions to achieve successful campaign execution.Analyze Project Progress: Track project metrics continuously while assessing outcomes to adjust approaches and reach project objectives.Stakeholder Communication: Maintain direct communication with stakeholders by delivering progress updates and managing changes while coordinating across all involved parties.Scope Management: Establish project boundaries while setting performance benchmarks and actively manage potential risks.Database and Workflow Management: Maintain and streamline multiple performance databases that provide backing for various marketing campaigns such as digital platforms, printed materials, social media channels, broadcast media and experiential marketing events.Vendor Collaboration: Form and sustain relationships with third-party vendors while making sure their outputs satisfy quality criteria and back general project goals.Resource Allocation: Direct the effective use of resources throughout projects while supplying team members with necessary tools and guidance for their success.Reporting: Keep leadership informed about project results and risks through routine reports and escalate any problems when they arise. CERTIFICATES, LICENSES, REGISTRATIONS: New employees must secure necessary certificates or licenses within their first 90 days to operate in existing markets. Employees will need to secure necessary certificates and licenses for new market operations when required.You need to hold a valid driver's license and show readiness to travel when business requirements demand it.PMP certification is a plus. You should be familiar with Asana software which serves as our work management platform.EDUCATION AND EXPERIENCE: Minimum age requirement is 21 years old.Candidates should possess four years or more of project management experience with a focus on marketing or product launches.Demonstrated expertise in web technologies and software platforms to ensure optimal usability.COMPETENCIES (SKILLS AND ABILITIES): Strong attention to deadlines and budgetary guidelines. Comprehensive knowledge of project management software solutions together with established project management methodologies and industry best practices.The candidate needs to demonstrate exceptional skills in written and verbal English communication with the capacity to present ideas effectively.Demonstrated effectiveness through collaboration with leaders across all organizational levels.The capability to instruct project team members so they can improve their skills and capabilities.Creative thinking and problem-solving abilities. Strong attention to detail and organizational skills. Proficient in balancing multiple projects while working within a dynamic fast-paced setting.Proficiency in Microsoft Office Suite. Proficiency in digital marketing best practices together with understanding various social media platforms.Understanding of email marketing approaches along with segmentation techniques and data analysis.
Job Title
Project Manager Marketing