About StylzStylz is India’s first instant styling app, tailored to deliver real-time, personalized fashion advice and curated looks for Gen Z and Millennial users. Our mission is to democratize style—making it accessible, expressive, and deeply relatable. As we scale our product and community, we’re looking for a dynamic PR Strategist to lead our voice in the public domain and shape how the world sees Stylz.Role OverviewWe’re looking for a sharp, culture-savvy PR professional who doesn’t just place stories—they create narratives that get noticed, shared, and remembered. If you're someone who thrives in fast-paced environments, knows the pulse of Indian youth, and can work across media—from legacy outlets to creator formats—this is for you.Key Responsibilities- Craft compelling PR narratives that position Stylz at the intersection of fashion, tech, youth culture, and innovation. - Lead proactive media outreach across lifestyle, tech, and startup ecosystems. - Build and maintain strong relationships with journalists, editors, creators, and media partners. - Drive PR around features, speaker panels, podcasts, interviews, and editorial opportunities. - Own award submissions, event PR, influencer collaborations, and agency partnerships. - Monitor and report on media coverage, brand sentiment, and PR campaign performance. - Constantly scout for new hooks, trends, and opportunities that can drive earned media value.Must-Haves- 2–5 years of experience in B2C PR, ideally in fashion, beauty, lifestyle, or youth brands. - Strong network in traditional and digital Indian media, especially Gen Z-focused platforms. - Ability to write crisp pitches, press releases, and influencer briefs with flair. - Demonstrated success in securing impactful press placements and managing PR calendars. - Passion for storytelling, youth trends, and brand-building in digital culture.Good to Have- Experience working with fashion-tech, D2C, or creator-led brands. - Hands-on understanding of influencer and creator economy. - Prior experience with award entries and startup visibility strategy.
Job Title
Public Relations Specialist