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Job Title: Social Media Specialist – SaaS Focus Location: Noida / Hyderabad Employment Type: Full Time Experience: 3+ years Shift Timings: 04:00pm - 01:00 amAre you amulti-platform social media expertwith a passion for SaaS, AI & ML tech products? Varun Digital Media is looking for aSocial Media Specialistto lead our branding, engagement, and lead generation efforts acrossInstagram, Facebook, LinkedIn, and YouTubefor multiple fast-growing SaaS brands.Key Responsibilities: Instagram & Facebook (Meta Platforms): Design and manage high-impact visuals: carousels, reels, stories, infographics. Plan and schedule content calendars for SaaS & tech brands. Run paid campaigns and organic strategies to generate leads. Leverage trending audio, hashtags, and platform-specific tools to drive engagement. Analyze insights and grow genuine, tech-oriented followers. Manage Facebook Ad campaigns, communities, and conversions. LinkedIn: Craft professional, B2B-focused content including posts, carousels, polls, and thought leadership articles. Drive organic follower growth and audience engagement. Launch and optimize LinkedIn Ads for targeted lead generation. Understand and implement strategies based on B2B SaaS personas. Coordinate with content and design teams for campaign execution. YouTube: Create and manage content calendars for YouTube channels. Script, produce, and edit engaging videos: explainer videos, product walkthroughs, shorts. Optimize videos for SEO using tools like TubeBuddy/VidIQ. Analyze channel performance and scale subscriber growth. Execute organic and paid video strategies aligned with product messaging.Roles & Responsibilities: 3+ yearsof proven experience managingsocial media for SaaS or tech brands . Expertise inInstagram, Facebook, LinkedIn & YouTubecontent strategy and execution. Strong copywriting and storytelling skills tailored for B2B audiences. Design and video editing proficiency usingCanva, Adobe Suite, Premiere Pro , etc. Knowledge of scheduling tools likeBuffer, Later , and YouTube optimization tools. Strategic mindset with the ability to meet aggressive deadlines and juggle multiple brand accounts.Apply Now! If you’re ready to build theonline presence of tomorrow’s leading SaaS products , we want to hear from you! Share your updated resume with portfolio links to pavan@