Job Title

What You'll be doing:Market Research, Analytics & Business Intelligence:• Conduct market research to understand passenger demographics, preferences, and behavior.• Utilize market research findings to design marketing campaigns that resonate with the target audience. Marketing & Promotional Campaigns: • Oversee the design and development of in-house promotional material, publications, and marketing collateral for the yearly marketing calendar. • Manage and oversee all on-ground promotional activities (BTL) • Coordinate with partners to ensure seamless execution of campaigns.• Cater to the new product launches Partnerships, Alliances, and Sponsorship:• Coordinate with partners to ensure seamless execution of campaigns.• Direct and oversee initiatives, alliances, and other marketing programs to build the commercial offering.Requirements:15-20 years of total experience of which at least 10 years of relevant experience (Marketing). Postgraduate (MBA) with specialization in MarketingStrong knowledge, understanding of all B2C & B2B processes and a good financial & commercial acumen