Job Title

Role Purpose:The role exists to support businesses by providing the commercial team across Regions/ Countries with a robust marketing plan & marketing material related to Oncology products to enable effective sales.Drive New product portfolio planning, evaluation and launch effectiveness analysis across EM for all Oncology productsJob Description:Devise promotional strategy, marketing plans and global marketing guidelines for core Oncology products for key focus countries in APAC, Latin America and Africa (including South Africa)Review and accelerate existing brand promotion with the country teams to improve the market share and strengthen the private market presence in Oncology & HaematologyConduct portfolio & therapy gap analysis and drive Oncology portfolio alignment across Emerging markets in partnership with Portfolio teamConduct commercial assessment, business case reviews and pricing analysis for product acquisition/ development and launchCo-create concept notes & new launch plans, monitor roll out and adoption of new products in Oncology therapy area across Emerging marketsUndertake strategic competitive analysis, study local market dynamics and target groups to bring out actionable insights and design appropriate go-to-market approach for key products in partnership with country teams and support them in execution of the sameDevelop relevant promotional material and lead customer engagement initiatives in partnership with medical affairs and country marketing teamsAssess commercial capability gaps and strive to build appropriate capabilities for the field force, as well as for partners to ensure achievement of the growth plans/ revenue targets for the businessEssential RequirementsStrong exposure to Oncology marketingGood business acumenCreative & strong marketing skillsAbility to influence at a senior level, both internally and externallyHands-on approach and a ‘can-do’ attitudeHigh on energy and enthusiastic about achieving high levels of excellenceStrong analytical and problem-solving abilityCredible and confident communicatorGood IT skills (MS Excel, PowerPoint)