As a Media Performanace Manager you will be responsible for Resource Management, Campaign Management, Client Relationship Management and Overall Delivery for your span. We are looking for a Media Performance Marketing Talent (Cross Channel) to join our Cross-Channel team having expert knowledge in various platforms like DV360, Yahoo DSP, Amazon DSP, Google Ads, SA360, Bing Ads, Facebook/ Instagram Ads, Twitter, Snapchat, etc.Core Responsibilities: Responsible for managing resp. channels and liaising with agency clients for current and prospective projects / tasks.A Business Manager needs to ensure optimal utilization levels for resources and be responsible for on-time delivery of assignments and QA.The Business Manager would help the stakeholders to identify training requirements and be part of imparting training as required.Responsibility from timely and prompt client communication (e-mail, IM)Take lead in client meetingsEnsure that meeting notes are shared with client after every meetingIntimating clients about possible delays in event of a resource not present due to an exigency or systems not running Sharing updates for half coverages, weekend coverages as well as upcoming holidays in advance (Lead time: 1 week) to clientsInform management team about errors indicated by a client(s)Responding to the client in event of an error with a detailed RCA post getting it vetted by managementOversee the communication by team members Ensure that distribution lists are up to date and notify any change to the stakeholders promptlyMaintain agency – advertisers /clients contact mapping list and ensure its updated regularlyFollowing up with clients for process documents or related informationEscalate nonresponse from client end to Group HeadLiaising with clients in case of a potential push back – keeping management in loop at all timeGiving inputs on addition of potential tasks to service portfolio to managementManage and update process flow mapUpdate Leads – Operations in event of any change in process flow requested by the clientIntimate Leads – Operations in event of request of a new process (outside of current processes/tasks handled) and help prepare roll out plan Ensure process trackers (including trackers for QA) are updated as per cadence communicatedEnsure application of best practices in line with process SOPsOnboarding and training of new resource in the teamIdentify subject matter experts within teamCoordinate for training interventions based on specific needsEnsure all team resources are trained on all processes and tasks (cross task utilization)Levelling Differentiators MinimumMinimum of 4 years’ experience in a biddable media domain (expertise)1+ year Team Management experienceSelf-Sufficient & team motivator Job specific Knowledge & Skills4+ years of digital ad experience, at an advertising agency, publisher, or ad tech provider Knowledge of media planning and programmatic buying, and familiarity with Google Marketing Platforms, Yahoo! DSP, or similar buying platforms Equivalent in work experienceKnowledge of Cross-channel Media Buying (Programmatic, Search and Social). Expertise on` DV360, TTD, Yahoo! DSP, Amazon DSP, Google Ads, SA360, Bing Ads, Meta, Snapchat and X (Twitter)Strong knowledge of DSP platforms and active campaign optimization experience Strong analytical thinking and mathematical skillsExcellent communication and writing skillsGreat interpersonal and communication skillsManage complex projects with an ability to handle multiple projects at a time Show results with majority of campaigns performing better than benchmarks Keen interest in technology-based marketing and advertising and other web-based channels Well versed with MS Office Suite (MS Excel, MS PowerPoint) Subject-matter-expert for Cross Channel
Job Title
Media Performance Manager - Programmatic