Writing a website description for all incoming products with a focus on usability, dimensions, and attributes Verification of the incoming design v/s the actual product manufactured and highlighting any difference(s) Uploading all the products to the Nestasia website along with the product images provided by the graphics team (Shopify based platform) Writing weekly blogs / social media captions / FAQs / other content for the website Conduct content audits to identify gaps and redundancies in the site content Create and implement content schedules for people to produce or update content Produce maps and visualizations of the website to help staff understand the structure and function of the website Write and edit web copy Use target keywords to write search-engine copy that is optimized for search engines (SEO) while remaining informative Good Knowledge in On and Off Page SEO Keep current with emerging web technologies through relevant blogs, listservs, and events Assure web-based information is archived for future needs and reference Track and report on all site metrics Stay abreast of current best practices in the industry and review competitor websites to compare their activities with those of your company Work cooperatively with key team membersDesired Candidate Profile Strong interpersonal skills Avid interest in decor and furnishing Fluent in written and spoken English Understanding of keywords and Search Engine Optimization Attention to detail Prior experience of minimum 1 year in working with content creation and website management
Job Title
Content SEO Writer