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Job Title


Head of Digital Marketing


Company : Alive Wellness Clinics


Location : New Delhi, Delhi


Created : 2025-05-24


Job Type : Full Time


Job Description

About Us:Alive Wellness Clinics is one of Delhi NCR’s leading skin and wellness clinic chains, with a strong focus on clinical dermatology and aesthetic treatments. With 10 clinics across the region, we are a performance-driven business with a deep understanding of both patient care and cosmetic wellness. We are now looking for a Digital-first Marketing Head who understands lead funnels better than fancy taglines, and knows how to build a brand through numbers — not just narratives.What This Role Is Really About:We don’t need a pure “branding person.” We need someone who knows how to generate demand every single day. You should know how to get a lead at the right cost — and how to improve it the next week.You will lead our marketing operations across digital, performance, social, offline, and support systems like the call center. But at the core — your job is to bring in the right leads and make sure they convert.Key Responsibilities:Own all lead generation activities across digital platforms (Meta, Google, YouTube, etc.) Manage and grow our in-house marketing team + digital agencies + content teams. Monitor ad campaigns daily and make quick data-backed decisions. Work closely with the call center team to improve lead-to-booking conversion. Use analytics tools (GA4, Meta, CRM dashboards) to track performance and ROI. Keep the lead flow at a consistent level. That’s the real KPI. Use brand-building activities (PR, influencer marketing, collaborations) to support digital marketing, not the other way around. Coordinate with clinic heads to understand business needs and align marketing efforts accordingly.Who Should Apply:Minimum 7+ years in performance and digital marketing. (Healthcare, aesthetics, or D2C experience is a bonus.) You’ve managed ad budgets and led campaigns yourself — not just reviewed them. Comfortable working with ad managers, dashboards, CRMs, SEO tools, and internal sales/operations teams. Past experience owning lead targets and showing results. Strong communication skills and ability to manage teams and external partners. Fast, hands-on, data-obsessed, and outcome-driven.Why Join Us:Work directly with the founders and leadership team. Be a part of a fast-scaling, respected brand in the beauty and wellness space. Your work will be seen, measured, and rewarded.