Location: RA Puram, ChennaiWorking Days: 6 days - Mon to SatTiming: 9:30am to 6:30pmPosition Overview:Are you a digital marketing pro with a passion for gaming? We’re seeking a Digital MarketingExecutive to craft bold strategies, boost brand visibility, and engage with our gamingcommunity. If you're eager to use your skills to elevate our brand and create memorableexperiences for gamers, this role is for you!Your Quest:Roles & Responsibilities● Strategic Leadership: Develop and execute comprehensive marketing strategies toenhance brand visibility, drive traffic, and optimise conversion rates. Your strategicvision will be crucial to our success.● Ad Management: Manage and optimise digital advertising campaigns on platformslike Google Ads and Meta Ads to drive customer acquisition and revenue growth.● Customer Retention: Create and implement retention strategies using email andWhatsApp to engage existing customers and encourage repeat purchases.● Content Development: Lead content marketing across social media, blogs,community management, and YouTube to foster engagement and build brand loyalty.● Influencer and Event Management: Collaborate with influencers and organiseevents to boost brand awareness and reach new audiences.● Brand Partnerships: Negotiate and manage collaborations to enhance brandvisibility and credibility.● Analytics and Innovation: Analyse marketing metrics and KPIs to measureeffectiveness and identify areas for improvement. Stay updated on industry trendsand emerging technologies to drive innovation.You’re probably a match if you have:Required Qualifications● Professional Experience: Minimum 2 years in a marketing role, preferably ine-commerce or gaming.● Digital Marketing Proficiency: Expertise in digital marketing channels, includingGoogle Ads, Facebook Ads, email marketing, and WhatsApp marketing.● Content and Media Expertise: Strong understanding of content marketingstrategies across social media, blogs, community management, and YouTube.● Website Optimization Skills: Proficiency in website optimization techniques with afocus on UI/UX and conversion rate optimization (CRO).● Analytical Abilities: Excellent skills in analysing data and deriving actionableinsights to drive marketing strategies.● Passion for Marketing: A deep enthusiasm for marketing and a strong grasp ofconsumer behaviour in the e-commerce and gaming sectors.Ready to Power Up Your Career?If you’re eager to bring your digital marketing expertise to the gaming industry and driveexciting initiatives, apply now! Join us and be part of a team that’s redefining the gamingexperience. Let’s make gaming history together! ?
Job Title
Digital Marketing Executive