Job Title

A Manager in the ‘Program Marketing- Full time programs’ department will have below job responsibilities:- Create awareness and brand recall of full-time programmes, however from time to time other responsibilities may be given. - Develop marketing plan and execute effectively achieving program objective - Co-ordinate with Program Leadership Team and other internal and external stakeholders - Responsible for generating leads and applications through various sources - Managing end-to-end digital campaigns in co-ordination with agency - Developing marketing collaterals such as brochures, creatives, videos, print advt and many more - Managing and developing content for social media handles of programme - Implement outreach plan pan India promoting programme in institutes, coaching centres and corporates - Effective utilization of marketing budget - Benchmarking and Competitor Analysis - monitoring activities, recent trends, market researchQualification: Post graduate, preferably an MBA with Marketing specialization/ Digital marketingExperience: 4-5 years of relevant experience in marketing (Experience in education sector domain preferred)Skills/Capabilities required:- Knowledge of editorial practices including writing, copyediting and proofreading - Strong oral & written communication and presentation skills; good command over spoken and written English - Ability to articulate information to the target audience with excellent presentation skills - Ability to build detailed project plans and get buy in from multiple stakeholders - Familiarity with the event planning process and event marketing - Ability to work independently to meet expected deadlines and schedules - Proven ability to develop and deliver a comprehensive marketing programme that achieves results. - Ability to manage multiple projects simultaneously will be an added advantage.Interested candidates can share their resumes on navin.poojari@