Job Title

JOB PURPOSE To promote and profitable grow AISATS’ handling business and market share Location Bengaluru SPECIFIC RESPONSIBILITIES 1 MARKETING 1.1 Scheduled Carriers 1.1.1 New Business • Meet up with competitor-handled airlines to establish relationship and gather market information • Identify potential airline customers, contact them early, introduce AISATS and build relationship with their local and overseas management • Send out quotations tailored to new customer’s requirements • Coordinate airline visits to AISATS, personally meet airline guests on arrival and departure at airport • Present, sell, and market AISATS to airline to project AISATS as the best solution to their handling needs. • Assist to negotiate with airline for best possible rates • Finalize and expedite signing of contract 1.1.2 Contract Renewal • Monitor for relevant and opportune time to renew rates and contracts • Review customer profile, business volume and handling revenue • Propose renewal strategy and renew rate/contract successfully with customer • Encourage airline customers to take up more services from AISATS (wallet share) • Facilitate innovation of new services in working with customers and AISATS team 1.1.3 Customer Service • Service customer airlines with ops – be the customer’s advocate • Monitor market share 1.2 Ad hoc/Charter Carriers • Understand the charter market structure • Identify major players (could be agents, not necessarily charter operators) introduce AISATS and build relationship with them • Send out quotations tailored to their requirement • Monitor market share & yield and grow both • Marketing Administration • Disseminate and brief Ops and Finance on new contract and customers requirement • Keep proper and updated records on contracts • Monthly reports, study reports • Conduct audits to ensure billing is according to contract • Facilitate settlement of billing disputes • Monitor customer feedback and ops’ response and follow up • Prepare annual budget for marketing • Keep tabs on competitors Key Result areas and outcomes expected from role: • Good working relationship with customers, and airport community • Marketing and pricing strategies formulated and implemented for profitable growth • Effective marketing and excellent representation of AISATS services • Attractive proposals in response to RFPs and relentless follow up to win airline accounts • Maximum customer delight facilitated, increasing value to customers for contract extension • Solid research and reports that indicate good grasp of market industry trends and competition • Profitable growth in AISATS market share and customer wallet share. • Positive growth in AISATS branding EDUCATIONAL QUALIFICATIONS MBA or Post Graduate degree from recognized university in Marketing (Preferred) RELEVANT EXPERIENCE Three years minimum in marketing and sales Technical/Functional Skills • Excellent people skills • MS Office Savvy: conversant with excel and its data management functions, MS Word, and PowerPoint • Analytical: Able to analyze market statistics and present analysis in a coherent and professional manner • Financials: Ability to understand basic revenue concept and profitability principles. Able to calculate fees and returns • Communication, presentation and Negotiation Skills: Excellent English communications, professional presentation and sharp negotiation skills. Excellent writing skills for marketing and reply to customer feedback. Able to write reports and contribute articles for company news updates • Planning & Execution: Ability to plan corporate functions and execute events • Business Acumen and Negotiation Skills PERSONAL CHARACTERISTICS & BEHAVIOUR • Excellent communication skills • Excellent people management and leadership skills • Good Analytical and Interpersonal skills • A team leader with the ability to lead and manage cross-functional teams • Ability to adapt various computerized systems • Must have good to excellent relations with regulatory authorities and governing bodies in a domestic location • Responsible and accountable for overall Quality, Safety and Security of operations.