Job Title

Company DescriptionWelcome to Wiselearn, where expertise meets excellence. Our institute delivers top-tier education and professional development across various disciplines, including quality management, project management, supply chain management, human resource management, data science, AI & machine learning, cloud computing, and sales management. With experienced instructors, interactive learning, and practical applications, Wiselearn helps you achieve professional success and advance your career. Join us today and unlock your potential for success.Job Description:Wiselearn is seeking a skilled and creative Digital Marketing Specialist to manage and grow our online presence across various digital platforms. The ideal candidate will have hands-on experience in running paid ad campaigns, creating engaging content, and managing website and SEO activities.Key Responsibilities:Plan, execute, and optimize Meta (Facebook/Instagram) and LinkedIn paid ad campaigns.Create and manage social media content across platforms to boost engagement and brand visibility.Design visuals and creatives for digital campaigns (graphic design skills preferred).Manage and update content on the WordPress website, including landing pages and blog posts.Plan and execute effective Google Ads campaigns to drive traffic and conversions.Conduct keyword research and implement SEO strategies to improve website rankings.Monitor campaign performance and provide regular performance reports and recommendations.Maintain CRM systemKey Skills and Qualifications:Proven experience in digital marketing, advertising, and content creation. (For Education Institute preferred)Proficiency in Meta Ads Manager, LinkedIn Campaign Manager, and Google Ads.Good understanding of SEO tools such as Google Analytics, Search Console, and Yoast SEO.Hands-on experience with WordPress website development and maintenance.Strong design skills using tools like Canva, Adobe Illustrator, or Photoshop (preferred).Experience on CRM systems such has Hunspot, Zoho and automation tools like ZapierExcellent communication, analytical, and project management skills.