Job Title

Roles and Responsibilities:• Manage retail and trade marketing function for the assigned geography• Manage a workforce of Retail Executives with ownership of product sell-out and productivity• Manage external vendors to coordinate all trade marketing activities• Analyse the sell-out data and ideate new ways to improve sell-out• Gather market intelligence and provide insights to sales and marketing team to imrpove sell-out• Ensure visual merchandising coverage in the assigned geography• Coordination with the sales and category teams to ensure product availability at the shop floor• Manage the training of Retail Executives through route trainer and Regional TrainersKey Deliverables:• Channel wise volume growth• Category wise billing points• Visibility Audit scores• RE Productivity• Category Mix• VM CoverageEducation Qualification: MBA in Sales/MarketingExperience: 4 years+ in Sellout/Trade marketing