Job Title

Company Overview:Heart & Soul Ethnique Wear - a leading B2B brand in the Indian Ethnic Wear category, believes in delivering unique designs that capture the beauty of tradition while embracing modernityRole Summary:The Sales Manager will work under the direct supervision of the Head – Sales to execute B2B sales strategies, expand shop-in-shop (SIS) counters, support team performance, and drive repeat sales.Key Responsibilities:Sales Execution & Expansion:Achieve the assigned sales target as per the business plan for FY25–26.Execute strategic sales initiatives as directed by the Head – Sales.Develop and manage strong relationships with B2B retail clients and counter partners..Team Leadership & Support:Recruit, train, and manage counter sales staff in alignment with brand expectations.Monitor counter performance and take timely corrective actions.Systems & Technology Implementation:Ensure timely and accurate entry of orders in the ERP system.Track Sales Orders vs Dispatch vs Pending digitally and update management.Use WhatsApp API tools to share product updates, send order confirmations, and conduct after-sales follow-up.Reporting & Feedback:Prepare and submit regular sales reports including revenue, order pipeline, market intelligence, and team performance.Collect and share structured customer feedback and resale suggestions.Drive repeat order generation through consistent post-dispatch engagement.Market Representation:Conduct regular visits to SIS counters for on-ground supervision, support, and customer insights.Represent the brand at exhibitions, trade shows, and buyer meets.Candidate Requirements:Minimum 5–6 years of experience in B2B sales, preferably in sarees or ethnic wear.Proven experience in setting up and managing shop-in-shop (SIS) counters.Strong communication and negotiation skills with fluency in English (verbal & written).Based in or willing to relocate to Surat, and open to travel for market and counter visits.Proficiency in MS Office, CRM software, and WhatsApp-based digital tools.Results-driven, structured, and team-oriented professional.What We Offer:A key role in the growth journey of a premium ethnic wear brand.Collaborative and creative work environment under strong leadership.Competitive compensation with performance-linked incentives.