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Job Title


Influencer Marketing Manager


Company : MARS Cosmetics


Location : New delhi, Delhi


Created : 2025-06-18


Job Type : Full Time


Job Description

Location: Delhi - NSPDepartment: MarketingKey ResponsibilitiesStrategy Development: Design and execute comprehensive influencer marketing strategies that align with business objectives and target audience preferencesInfluencer Identification & Engagement: Identify, recruit, and build strong relationships with influencers across various platforms, ensuring alignment with brand values and campaign goals.Campaign Management: Oversee end-to-end execution of influencer campaigns, including content creation, contract negotiations, and performance tracking.Content Collaboration: Work closely with influencers to develop authentic and engaging content that resonates with their audience and enhances brand visibility.Performance Analysis: Monitor and analyze campaign performance metrics, providing regular reports and insights to optimize future strategies.Budget Management: Manage influencer marketing budgets, ensuring efficient allocation of resources and maximizing ROITrend Monitoring: Stay updated with the latest trends and best practices in influencer marketing to continually improve strategies.Compliance: Ensure all influencer partnerships comply with legal and ethical guidelines, including disclosure requirements.QualificationsEducation: Bachelor’s degree in Marketing, Communications, Public Relations, or a related fieldExperience: 3+ years of experience in influencer marketing or a related field.Skills:Strong understanding of social media platforms and their algorithms.Excellent communication and interpersonal skills.Ability to work independently and manage multiple projects simultaneously.Proficiency in Microsoft Office and Google Suite.Preferred Qualifications:Experience with influencer marketing software and tools.Experience working with micro and nano influencers.Experience with content creation and design software (e.g., Adobe Creative Suite).Why Join Us?Be part of a creative and collaborative team.Opportunity to work with leading influencers and brands.Competitive salary and benefits package.Flexible work environment.