Job Title

Roles and Responsibilities- Meet S&D targets by effective implementation of area sales & development plans.- Develop Sales forecast for all categories based on trends.- Develop channel sales strategy for geography assigned in consultation with Manager.- Define allocation of sales targets to the different territories in consultation with Manager Sales based on clear understanding of calendar of inputs/market growth/category growth.- Plan and achieve distribution expansion as per budget plans.- Stocks and logistics planning for the area.- Ensure distributor claims are settled in time by proper scrutiny and on field verification.- Ensure retention of agreed ROI for the distributors.- Implement sales strategy to achieve targets through analysis of Nielson & internal data of various markets.- Develop distribution strategy in line with changing channel mix.- Track availability of required manpower at DBs as per plan and monitor their performance and highlight deviations of norms to Manager Sales.- Execute and track distribution expansion by class of towns, type of OLs and category as per plan and take corrective action, wherever required.- Execute distributor MIS packages and ensure requisite compliance from the distributors as per agreed time lines.- Build trust and relationship with Modern Trade and Company by providing clarity and solutions to any issue raised by them within a reasonable time frame.- Work very closely with Regional Trade Marketing /Key Account teams in management of schemes/promotions/contests being run to promote company brand.- Execute specific promotions - exhibitions, sampling, in-store activities etc. in Key A/Cs.- Plan for new product launches by channel based on thorough understanding of category and distribution objectives for the products to be launched.Desired Candidate Profile- Education Graduate Must, MBA preferable.- 3-5 years of experience in General Trade from FMCG industry only.- Good understanding of MS Excel is a must.- Should be able to read and understand data.