Job Title

A Communications agency is hiring for the profile of Public Relations Senior Executive/ Manager.Location: MumbaiExperience: 2-6 yearsVertical: LifestyleJob Role○ Understanding of PR landscape - traditional and new age media so that one can offer strategic integrated communication solutions.○ A very dynamic, passionate PR professional who is aggressive and result oriented at work○ Ability to build, lead and solidify the team by guiding them to bettering at the work they do.On The Clients Front● Managing a portfolio of clients’ PR accounts● Building and sustaining relationships with existing and new clients● Understanding the clients, industry, competitors and media well of the sector the clients are into● Investing in research undertaken for the brands to be able to introduce creative communication strategies● Keeping abreast of current PR trends and tools● Providing strategic (innovative and creative) counsel to clients to aid their PR and wider marketing campaigns● Developing industry, sector and product focused PR campaigns● Managing a high level of client interaction● Liaising with clients regarding press campaigns, creative projects and PR solutions● Offering Value addition that meets with their overall business objectives● Fulfilling the client’s key performance indicators and growing accounts● Contributing to daily meetings, and liaising and updating clients on PR activities● Reviews with clients on a monthly basis and Analysing PR coverage and providing written reports● Developing news angles, stories and pitches to further the client’s profile, products and services.On The Media, Team and BD Front● Understanding the sector media level and building expertise so as to provide media strategies to the brand● Maintaining a network of media contacts including journalists and industry spokespeople● Daily point of contact with key media and influencer contacts● Managing and mentoring team at an executive level● Working with them closely on the brands● Assisting the seniors in winning new business and developing current client accounts● High levels of communication - both presentation, verbal and written skills● Contributing to overall business