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Job Title


Digital Marketing Manager


Company : Lotus Dairy Products Private Limited


Location : Jaipur, Rajasthan


Created : 2025-06-25


Job Type : Full Time


Job Description

Job Title: Digital Marketing Manager Location: Jaipu r About Company: ·        Lotus Dairy Products Private Limited is one of the three dairy subsidiaries of H.P Modi Group. Incorporated in 2001, Lotus Diary has become one of the leading family-owned and -operated dairies in India. ·        Our values lie in our commitment towards the well-being of all our stakeholders. Our care begins from the farm level and covers everyone, from employees, investors, vendors, end-consumer and the community. As a family-owned company, we are dedicated to improving the communities where we live and work because we understand that their prosperity and well-being is critical to the success of our customer-focused business. Job Responsibilities: ·        Plan, execute, and manage all digital marketing for Lotus including SEO, SEM, email marketing, and social media. ·        Establish and execute a digital marketing strategy to distribute content. ·        Work with and manage a team of writers, marketers, and other stakeholders to maintain Lotus’s digital presence. ·        Maintain consistent brand messaging across all social channels. ·        Identify, analyze, and measure trends and content to assess how well it’s performing and optimize user experience. ·        Create and maintain an editorial calendar to deliver targeted content. ·        Create and manage content for social media, emails, and other forms of digital communication. ·        Research, track, and analyze consumer behaviors and trends and implement research into digital marketing campaigns. ·        Prepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs. ·        Collaborate with the marketing team to brainstorm new and innovative growth strategies and marketing techniques. ·        Develop and monitor campaign budgets. ·        Stay up to date on the latest social media trends, and implement them in Lotus’s marketing campaigns. Requirements: ·        Post Graduate/Graduate in Marketing or similar field. ·        3+ years of relevant experience as Digital Marketer. ·        Social media savvy, with a passion for staying on top of trends. ·        Strong sense of creativity, imagination, and innovation. ·        Excellent interpersonal skills, with the ability to collaborate with other departments. ·        In-depth knowledge of various social media platforms and best practices. ·        Ability to analyze consumer metrics, reports, and trends. ·        Experience in digital marketing, or a related field. ·        Proficiency in photo and video editing software. ·        Experience with SEO and SEM strategy and keyword research. ·        Understanding of website analytics tools, such as Google Analytics. ·        Analytical mind, with a passion for measuring data.