Job Title

Job Description: Join Rorosaur Foodtech as a Digital Marketing Executive, driving our online presence and sales through innovative digital advertising. You'll develop and execute strategies across Meta and Google, focusing on brand awareness and engagement. Responsibilities include campaign management, audience targeting, A/B testing, and data analysis using Google Analytics to optimize ROI. The ideal candidate has e-commerce experience, a passion for baby food, and a proven track record in paid social media. Collaborate with teams to ensure brand consistency and customer acquisition in the dynamic foodtech industry.   Job Details: Industry: Baby Food Department: Marketing Role: Digital Marketing Executive Location: Hyderabad Compensation: ₹300,000 - ₹500,000 per year Experience: 1 year Employment Type: Full-time Qualification: Bachelor's degree in Marketing or related field Compulsory Past Experience: 6 months to 1 year of Performance Marketing experience.   Key ResponsibilitiesDevelop and execute digital marketing strategies aligned with business goalsManage and optimize Meta (Facebook & Instagram) and Google Ads campaignsConduct keyword research, audience segmentation, and A/B testingTrack KPIs and analyze performance using Google AnalyticsOptimize landing pages and ad creatives to improve conversionsCreate performance reports with actionable insightsGeneral Expectations Proven experience (6–12 months) in performance marketing and paid socialStrong hands-on knowledge of Meta Ads Manager and Google AdsFamiliarity with Google Analytics, conversion funnels, and CROExperience with A/B testing and data-driven campaign adjustmentsStrong communication skills and ability to collaborate with cross-functional teamsCertifications in Google Ads or Meta Blueprint (preferred but not mandatory)