Job Title

The Role As SEO Specialist, you’ll be responsible for growing our organic traffic and authority through a focused, content-driven SEO strategy. This is a hands-on role that combines technical SEO best practices with long-term content architecture. You’ll work closely with writers and subject-matter experts to ensure every page and article serves a purpose — and ranks.Key ResponsibilitiesOwn the SEO roadmap and ensure all technical and content work supports traffic and ranking growthConduct audits, keyword research, competitive gap analysis, and performance trackingDefine SEO priorities for pages, glossary terms, and blog content to drive long-tail and core keyword visibilityCollaborate with internal and external content contributors to align articles and resources to search intentMonitor and improve technical SEO performance, including site speed, schema, and mobile usabilityReport regularly on key metrics via tools like GA4, GSC, SEMrush, or AhrefsWhat We’re Looking For3+ years of hands-on SEO experience, ideally for a B2B, SaaS, or knowledge-based platformStrong understanding of both technical SEO and content strategy fundamentalsExperience using modern SEO and analytics tools to plan, measure, and refine strategiesClear communication skills, especially when working with writers and editorsFamiliarity with industry verticals like industrial tech, logistics, healthcare, or emerging technologies is a plusWhy This Role Matters This role directly shapes how RTLS knowledge spreads. By building and executing a strong SEO foundation, you’ll help the Alliance become the go-to resource for real-time visibility — and ensure that every decision-maker searching for RTLS finds us first.About RTLS Alliance RTLS Alliance is the industry’s central hub for Real-Time Location Systems. We’re creating the trusted resource for education, standards, and collaboration — helping the world’s factories, warehouses, hospitals, and supply chains unlock the value of real-time visibility.We’re building the most comprehensive knowledge platform in the RTLS space. Now we need a sharp, methodical SEO Specialist to make sure the world can find it.