Role Overview: We are looking for a creative and detail-oriented Content Writer who will be responsible for crafting engaging, informative, and brand-aligned content across multiple platforms and formats. The ideal candidate will have a flair for storytelling, a love for pets, and a strong grasp of content strategy. Copywriting skills and the ability to create compelling content for marketing campaigns are essential. Candidates with 1+ years of experience in content writing, including internships, are encouraged to apply. Key Responsibilities: ● Write clear, compelling, and grammatically correct content for: ○ Website pages and product listings ○ Blog posts and pet care articles ○ PR content and press releases ○ Product labels and packaging copy ○ Marketing assets like catalogues, brochures, and magazines ● Create engaging and persuasive copy for digital marketing, social media campaigns, and emailers ● Ensure content is SEO-optimized and aligned with the brand voice and messaging ● Collaborate with design, marketing, and product teams to understand content needs and campaign objectives ● Proofread and edit content before publication ● Research pet health trends, competitor content, and customer insights to create relevant and helpful content Requirements: ● 1–3 years of experience in content writing, including internships ● Proven copywriting skills with experience in creating marketing-focused content ● Strong command of English (both written and verbal) ● A portfolio of published work (web content, blogs, marketing collaterals, etc.) ● Understanding of SEO best practices and content strategy ● Ability to work independently and handle multiple projects simultaneously ● A genuine love for animals and a passion for storytelling
Job Title
Content Writer