What You'll Do:Set up, manage, and optimize paid ad campaigns across Meta Ads and Google AdsBuild and manage lead funnels using Zapier , Apollo , CRMs, and other automation toolsCreate, monitor, and optimize for KPIs like CPL, CTR, ROAS, CACSet up and maintain conversion tracking, pixels, UTM parameters, and event triggersPerform daily performance checks and optimizationsGenerate daily, weekly, and monthly reports with actionable insightsRun A/B tests on ad creatives, audiences, and landing pagesCollaborate with strategists and creatives for campaign ideation and executionWhat You Bring:✅ 2–5 years of hands-on experience in Meta & Google ad platforms✅ Strong command of Zapier , Apollo , and lead automation flows✅ Proficiency in Google Analytics (GA4) , Tag Manager , Meta Pixel✅ Analytical mindset – you should love numbers as much as creatives✅ Strong communication & ownership of performance metrics✅ Bonus: Experience with LinkedIn Ads, landing page builders, or no-code tools
Job Title
Digital Marketing Specialist