Job Title

Hiring For: Sr. Copywriter PRIMARY LOCATION: Mumbai JOB SUMMARY: - The individual is responsible for the overall creative delivery and accountability for the assigned account(s). - Individual will direct the activities of subordinates to maintain the agency’s standards of creative excellence, timeliness, while achieving the clients’ goals. - Working closely with Art Team to visualize ideas. - Collaborate with internal partners to interpret project briefs and develop relevant concepts into content - S/he will ensure the timely development and execution of plan, campaigns, and projects to assure earnings, growth, and profit goals are achieved. KEY RESPONSIBILITIES: - Ideal candidates will be ideating the Concept / Campaign / Creative route. Brings strong creative point of view as well as extensive experience in incorporating brand strategy into campaign concepts. - Brainstorm and bring ideas to life alongside an art director within the creative department. - Use client briefs to conceive, develop and produce effective advertising campaigns. - Write clear, persuasive, and original copy for digital platforms. These include slogans, catchphrases, messages, scripts, and tagline - Work on proactive ideas that put both the brand and the agency on the map. - Great ideas sometimes don’t need briefs. Pitch, own and see through proactive ideas that can put the agency on the map. - Ability to lead a diverse team of creative disciplines from Art Direction, Copywriting, Design, User-Experience, Visual Design and Creative Technology. - Ability to present the agency's creative credentials and design approach to prospective clients. Help identify and expand opportunities for creative excellence within our existing account portfolio. - Establishes best practices and processes for creative development and ensure quality is monitored. - Presents and defends creative decisions to executive leadership and clients. Understands how to sell good work. - Inspire both internal and external teams with innovative creative that’s rooted in business strategy, data, and design thinking. - Promote collaboration in a rapid development and prototyping environment where effective communication is paramount. - Establishes and fosters a creative culture aligned to the agency business objectives that enable world-class creative development. PROFILE REQUIREMENTS: Passion for knowledge of current and emerging trends in business. Highly organized with excellent attention to detail. ABOUT HAVAS GROUP: Havas is one of the world’s largest global communications groups. Founded in 1835 in Paris, the Group employs 20,000 people in more than 100 countries and operates through its three business units covering all communication activities. Havas Group integrated Vivendi in December 2017. Havas Group’s mission is to make a meaningful difference to brands, businesses and people. To better anticipate client needs, Havas has adopted a fully integrated model through its 60+ Havas Villages around the world. In these Villages, creative, media and healthcare & wellness teams work together, ensuring agility and a seamless experience for clients. Further information about Havas Group is available on the company’s website: #MeaningfulDifference About Havas CX India Havas CX India, the specialized customer experience unit of Havas Creative Network India, is dedicated to combining the power of data, technology, and design to create meaningful experiences and deliver value across the entire customer journey. The unit specializes in Digital innovation, CRM, Data & Analytics, AR/VR Experiences, Performance Marketing, Data Management, Marketing Automation and Digital Transformation. With a strong global footprint and renowned proprietary research on the barometers of great Customer Experience (The X Index), Havas CX is a powerhouse of experts in every area of digital transformation and design, customer experience and customer engagement, eCommerce and much more. For more information, visit & follow Havas CX India on LinkedIn.