About the role: We are looking for a creative and driven Product Marketing Executive to join our team. This role is perfect for someone who understands how to bring a product to life through engaging social media content , compelling videos , and smart marketing campaigns . You’ll work closely with our product, sales, and design teams to drive awareness, engagement, and adoption. Key Responsibility: Develop and execute product marketing strategies and campaigns Create engaging content for social media platforms (LinkedIn, Instagram, X, YouTube, etc.) Shoot, edit, and produce short-form videos for product demos, features, testimonials, and reels Manage the social media calendar and track performance metrics Work with the product team to understand and promote key features and updates Collaborate with the design team to create graphics, infographics, and creatives Assist in planning and execution of product launches Conduct market and competitor research to refine positioning and messaging Gather customer feedback and testimonials for promotional use Requirement: Bachelor’s degree in Marketing, Communications, Media, or a related field 1–3 years of experience in product marketing, digital marketing, or a related field Strong command of social media management and content creation Proficiency in video editing tools like Adobe Premiere Pro, Final Cut Pro, Canva, or CapCut Creative thinking and strong storytelling skills Excellent communication and copywriting abilities Basic understanding of SaaS or B2B marketing is a plus
Job Title
Product Marketing Executive