Roles and Responsibilities: Client Management: Manage all clients' SEO and digital advertising (Google Ads, Meta Ads). Collaborate with clients to understand their business goals and translate them into actionable digital strategies. Ensure client satisfaction through regular communication and performance updates. Retain clients by delivering measurable results and providing exceptional service. SEO and Ads Campaigns: Plan, execute, and monitor SEO strategies for clients to improve organic search rankings and drive traffic. Design and manage effective advertising campaigns on Google and Meta platforms. Stay updated with the latest SEO trends and advertising algorithm changes to maintain competitive performance. Team Management: Lead and mentor a team of SEO and Ads specialists to achieve client goals. Define KRAs (Key Responsibility Areas) and KPIs (Key Performance Indicators) for team members and ensure accountability. Foster a collaborative and performance-driven team culture. Reporting and Strategy Development: Prepare detailed reports on campaign performance, analytics, and ROI for clients and management. Develop and present strategic plans to enhance client outcomes and agency growth. International Client Experience: Handle clients from international markets, particularly Australia, ensuring cultural sensitivity and effective communication. Adapt strategies to meet the unique needs of global clients. Key Skills and Qualifications: 5+ years of proven experience as a Digital Marketing Manager in an agency setting. Strong expertise in SEO, Google Ads, and Meta Ads. Excellent team management and leadership skills. Proficiency in analytics tools like Google Analytics, SEMrush, or Ahrefs. Exceptional communication and client relationship management skills. Ability to create and track KRAs and KPIs effectively. Knowledge of the latest trends and technologies in digital marketing.
Job Title
Digital Marketing Manager