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Job Title


Performance Marketer : Google Ads


Company : Lotus Interworks


Location : Amritsar, Punjab


Created : 2025-07-23


Job Type : Full Time


Job Description

Job Title: Performance Marketer - Google Ads | North America Focus Shift - 7 PM - 4 AM IST Location - Remote (USA)Job Description: We are looking for aGoogle Ads Campaign Managerwithhands-on expertise in Performance Max campaignsand aproven record of generating leads for SMBs in North America . You must know how tolaunch, test, optimize, and scalecampaigns with anumbers-first mindset . Yourmain KPI is performance— real leads, real ROAS, real revenue.Key Responsibilities: Strategically launch and manageGoogle Performance Max campaigns Targetlocal and regional SMBs in the USA Use atest-and-scale approach— build hypotheses, validate with data, scale winners Optimize campaign structure, creative assets, ad copy, audience signals, and bidding strategies Provide weekly reports and actionable insights (CPC, CPL, ROAS, lead quality, etc.) Owncampaign performance— be responsible for hitting lead and sales KPIs Coordinate with internal sales/marketing teams on alignment and landing page optimizationYou Must Have: Proven experiencerunning Performance Max campaignsfor SMBs Understanding ofNorth American SMB segments and customer behavior Ability to set up conversion tracking, first-party audience signals, and campaign structure for max performance Expertise inlead generation, ROAS optimization,andscaling budget Strong communication, English proficiency, and result ownership.