Why This Role RocksOwn the whole growth engine.You’ll plan, launch, and scale every paid channel—from Meta & Google Ads to remarketing and email nurture. Creative freedom.We judge by results, not degrees. Bring your best ideas, test fast, and double-down on what works.ResponsibilitiesPlan, build, and launch paid campaigns across Meta, Google (Search/YouTube). Own day-to-day campaign management: budgets, bids, targeting, creative rotation, and pacing. Track and optimize for cost-per-lead (CPL), cost-per-acquisition (CPA/CAC), and return on ad spend (ROAS); scale winners, cut losers fast. Set up and QA all tracking (Meta Pixel, Google Tags, UTM params, conversions, events in GA4/GTM). Fix gaps before launch. Run structured A/B and multivariate tests (creative, offer, audience, page). Document learnings and next steps. Create remarketing and nurture flows (email/SMS) for people who click but don’t register, and for trial/lead follow-ups. Pull and clean data in Sheets/Excel (SQL bonus) for cohort, funnel, and LTV reporting. Build weekly and monthly dashboards (GA4 / Looker Studio / similar) the team can read at a glance. Monitor ad policy compliance (Meta, Google) and request approvals/appeals as needed.You’ll Crush This Job If You Have3–5 yrsrunning ROI-positive Meta + Google ad accounts (≥ $20k/mo budgets). Proven track record hittingCAC ↓andROAS ↑targets in info-products, SaaS, or e-learning. Hands-on withGA4, Meta Events, GTM , and one BI tool (Looker, Power BI, Data Studio). Solid grasp ofcopywriting & funnel psychology(can tweak a headline without waiting for a writer).What We OfferFreedom & trust.No micromanaging—just clear KPIs. Remote gear stipendfor your ideal workstation. Profit-shareonce campaigns hit scale targets. Directaccess to founders(zero red tape).
Job Title
Performance Marketer