Job Title: SEO Executive (Crypto Market Specialist)Location:Bengaluru, Karnataka, India Experience:~4 years (specializing in crypto SEO)About UsJoin our cutting-edge fintech/crypto venture in Bengaluru. We’re innovating in blockchain, trading, decentralized finance, or related crypto products, and we're looking for a results-drivenSEO specialistwith proven experience in the crypto or Web3 domain to spearhead organic traffic and visibility growth.Role SummaryAs theSEO Executive (Crypto Market Specialist) , you'll develop and execute SEO strategies tailored to crypto products and platforms. Your role will blend deep technical SEO skills with content strategy, keyword research, and link-building — all optimized for the unique challenges of the crypto ecosystem. Cross-functional collaboration with product, content, UX, and engineering will be key to ensuring SEO success.Key Responsibilities(inspired by common crypto and general SEO requirements)Design and implementdata-driven SEO strategiesaligned with crypto industry trends to improve rankings, awareness, and organic traffic Perform thoroughkeyword researchfocused on crypto, blockchain, DeFi, and related terms with high-intent user queries Optimize on-page elements:meta tags, headings, URLs, alt text, internal linking, and schema markuptailored for crypto content Conducttechnical SEO audits and fixes : crawlability, indexing, speed, mobile UX, Core Web Vitals, JavaScript rendering issues Develop and managelink-building campaigns , including outreach, partnerships, guest posting in crypto industry publications Collaborate with content and editorial teams to build SEO-optimized articles, landing pages, blog posts, and crypto guides Monitor SEO performance using tools likeGoogle Analytics, GSC, SEMrush, Ahrefs , and create reporting dashboards; deliver insights and strategic recommendations Perform competitive analysis of other crypto platforms to identify content gaps and SEO opportunities Stay up‑to‑date with search algorithm updates, crypto SEO best practices, regulatory environment, and content guidelines; iterate strategies proactivelyQualifications & Skills~4 years of hands-on SEO experience, including direct involvement in crypto, Web3, or blockchain-related projects Proven record optimizing websites for crypto-related keywords, content formats (news, guides, tools), and verticals Expertise with SEO tools: Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog, etc. Strong technical SEO understanding: site structure, mobile-first optimization, Core Web Vitals, structured data, JavaScript impact on indexing Basic familiarity with HTML, CSS, and JavaScript as it relates to SEO execution and collaboration Strong analytical skills: able to translate SEO data into actionable growth strategies and report clearly to stakeholders Excellent collaboration and communication skills—capable of working with content creators, marketing teams, and developers to implement SEO best practicesEducation & CertificationBachelor’s degree in Marketing, Business, Computer Science, or related field (or equivalent work experience) Certification in SEO, Google Analytics, or digital marketing (e.g. HubSpot, SEMrush Academy) is a plusPlus Points Experience withnews SEO , Google Discover, or crypto publisher platforms (e.g. CoinGape, Binance Academy) Familiarity withinternational or multilingual crypto SEO strategies& regional targeting Exposure toA/B testing , CRO, or optimization of conversion-focused landing pages in crypto contextHow to ApplySubmit yourresume , relevantSEO portf Apply totalent@.
Job Title
SEO Executive (Crypto Market Specialist)