Skip to Main Content

Job Title


Sr. Retention Marketer || Klaviyo Specialist | Inbound Email Marketer


Company : Catalys


Location : Alappuzha, Kerala


Created : 2025-07-26


Job Type : Full Time


Job Description

We’re seeking a Retention Marketing Manager who can take full ownership of the customer lifecycle and drive growth through strategic, data-led retention campaigns. This is a high-impact role where you’ll be responsible for turning first-time buyers into repeat customers and maximizing customer lifetime value.: ■Build and manage automated lifecycle campaigns across email, WhatsApp, and SMS ■Own retention strategy and execution, including segmentation, personalization, and funnel optimization ■Set up and optimize email workflows, including welcome, cart abandonment, post-purchase, and reactivation ■Launch and manage WhatsApp campaigns using tools like Interakt, Bitespeed, or WATI ■Collaborate with growth, product, and design teams to ensure cohesive customer journeys ■Monitor and analyze key retention metrics including repeat rate, CLTV, CAC payback, and campaign ROI ■Continuously A/B test messaging, creatives, and workflows to improve engagement and conversion rates: ■4–6 years of hands-on experience in retention, lifecycle, or CRM marketing in a D2C or eCommerce environment ■Proficient with tools such as Klaviyo, MoEngage, Interakt, Shopify, and Google Analytics ■Strong understanding of customer segmentation, automation flows, and data-driven campaign planning ■Proven track record of increasing customer retention and driving revenue through lifecycle marketing ■Excellent copywriting, analytical, and cross-functional collaboration skills: ■Remote and flexible working culture ■Competitive compensation based on experience ■An opportunity to work with a fast-growing D2C brand and take ownership of a core growth function ■A collaborative, ambitious, and supportive team environmentIf you’re passionate about building long-term customer relationships and driving meaningful growth through retention marketing, we’d love to hear from you.