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Job Title


Copywriter


Company : Frido


Location : Coimbatore, Tamil Nadu


Created : 2025-08-01


Job Type : Full Time


Job Description

Job Title:Copywriter – Short Form & Listing Content Location:[City / Remote] Company:Frido Experience Required:1–3 years (D2C or marketplace content experience preferred) About Us: Fridois dedicated to enhancing daily living through innovative, ergonomic solutions that promote comfort and well-being. Our mission is to design the next generation of products to empower people to walk, sit, and sleep better. Each product we create is fueled by the same passion that drove us to innovate from day one: to give people the freedom to do more. Join us in our mission to transform everyday struggles into freedom and joy. Discover Frido, and experience the freedom to live life your way. Role Overview: We are seeking a skilled and creativeCopywriterto develop high-conversion, short-form content for product listings acrossD2C platforms, Amazon, Flipkart, and other marketplaces . This role requires a strong understanding of consumer behavior, attention to detail, and the ability to create compelling, benefit-driven copy aligned with our brand voice. Key Responsibilities: Write clear, engaging product titles, bullets, and descriptions for e-commerce listings Create persuasive copy for banners, ads, and marketing creatives Collaborate with design and marketing teams on image text and video scripts Optimize content based on keyword research and competitor analysis Maintain consistency in tone, messaging, and brand language across all platforms Qualifications: 1–3 years of relevant copywriting experience, preferably inD2C or marketplace environments (Amazon, Flipkart, etc.) Proven ability to write concise, conversion-focused copy Strong command of English grammar, structure, and style Understanding of SEO and keyword optimization for e-commerce Ability to work in a fast-paced, collaborative environment What You’ll Do: 1. Write catchy and impactful copy for listing images to support product launches. 2. Craft short, scroll-stopping content such as taglines, hooks, and engaging one-liners for D2C and Amazon. 3. Collaborate with the design and marketing teams to create compelling copy for banners and static ads. 4. Conduct quick research on competitors and product positioning to deliver fresh, consumer-centric messaging. 5. Maintain a consistent yet innovative brand voice across all short-format content.