Job Title

Job Purpose: The Content Writer will focus on editing, revising, and producing a broad variety of effective and efficient communication and messaging streams, ensuring daily content upload / refresh on the website, and ensuring continuous engagement with consumers.Key Responsibilities: Well-versed with writing copy both long and short form, ensure quality output, in line with the campaign objective and target audience. Ability to transform ideas and concepts into engaging and compelling stories. Possess a clear and versatile writing style, able to skillfully adapt their writing for different audiences, brands, and channel needs. Able to take a vague narrative and turn it into an engaging story that can be used to shape the content. Create copy content across a variety of platforms, including CRM, digital campaigns, marketing collaterals, technical documents, etc. Partnering with the broader creative team on projects, including scripts, story boards, and ensuring project closure consistently from idea initiation to creation. Able to evolve and maintain their tone of voice to represent our brand. Understanding the customer journey and being aware of how impactful communication can assist and contribute to a superior customer experience. Demonstrate a collaborative approach within the team to contribute effectively towards overall team development, participate extensively in meetings, presentations, projects, and other work-streams.Education: Bachelor's degree in English, marketing, communications, or a related field.Experience: 3-6 years of professional content writing samples for which you were the primary creator Solid understanding of marketing and advertising principles and best practices Ability to internalize a brand strategy and channel key messages into engaging content Strong analytical skills with the ability to interpret content performance metrics and adjust content accordingly.