Job Title

Key Responsibilities Build and manage strong relationships withbeauty, skincare, and lifestyle influencers —both micro and macro Identify, vet, onboard, and brief influencers forproduct launches, content series, and seasonal campaigns Collaborate with creators to deliverhigh-performing contentacross Instagram, YouTube, and emerging platforms Ensure timely and quality execution of influencer campaigns that meetengagement, viewership, and conversion goals Track performance and optimize campaigns based onengagement rates, saves, shares, views, and ROI Work with internal teams (brand, performance marketing, content) tointegrate influencer content into broader campaigns Stay ahead of creator trends, new platforms, and content formats to keep our brand top of mind Build asustainable influencer pipeline and seeding strategythat combines reach, authenticity, and cost-effectivenessWho You Are 3–5 years of hands-on experienceleading influencer campaignsfor premium D2C brands (preferably beauty, wellness, or lifestyle) Deep understanding ofhow to create engaging influencer content —visually, tonally, and platform-wise Strong relationships or prior collaborations withbeauty and skincare creators Analytical mindset: track performance data, extract insights, and continuously optimize Exceptional communication and coordination skills—able tobrief and align influencers, videographers, and editors with clarity