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Job Title: Website & Digital Media Manager Location: 207, NDM-1, Netaji Subhash Place, New Delhi -110034 Job Type: Full-Time About Us: Tulips is a leading organisation in the personal hygiene sector, specialising in cotton-based products such as cotton swabs, cotton balls, and cotton pads in India, thanks to its VALUE FOR MONEY approach and its efforts to make these products available in all retail formats over the past 10 years. We are seeking a proactive and creative Website & Digital Media Manager to enhance our online presence and drive digital marketing initiatives. Job Summary: The Website & Digital Media Manager will be responsible for the strategic planning, management, and optimisation of our website, along with overseeing digital media campaigns. A passionate, curious, creative and data-driven marketeer and digital thinker with 4–5 years of hands-on experience across brand marketing, content, performance, and website management. This role involves collaborating with various teams to align digital efforts with organisational goals while ensuring a high-quality user experience. Key Responsibilities: Website Management - Planning & Implementation: Lead the planning, implementation, management, monitoring, and upgrading of the website. - Brand Collaboration: Work closely with agency and management to ensure website content and design align with brand strategy and organisational standards. - Quality Assurance: Ensure website quality, efficiency and user experience by conducting regular test plans and performance evaluations to ensure the agency is in sync with brand identity. - Traffic Growth Strategies: Create and execute strategies with the agency to grow subscriber bases and improve web traffic metrics. - Industry Awareness: Stay updated on industry best practices and monitor competitor websites to identify opportunities for enhancement. - Experience on Wix/Shopify platforms Digital Media Campaign Management - Campaign Creation & Launch: Manage the creation and launch of digital advertising campaigns across various platforms. With experience in target marketing and converting it into sales. - Performance Monitoring: Campaign monitoring, performance analysis, and conversion development to drive client success. - Account Maintenance: Perform account maintenance duties, monitoring pacing and delivery to ensure campaigns meet budget allocations, escalating issues as necessary. - Status Reporting: Monitor and manage campaign status, providing regular updates. Qualifications: - Bachelor’s degree in Marketing, Communications, or a related field. - Proven experience in website management and digital media campaign execution. - Strong understanding of digital marketing tools and analytics platforms (e.g., Google Analytics, ad platforms). - Excellent problem-solving, analytical, and communication skills. - Creative mindset with a keen attention to detail. - Ability to work collaboratively and independently in a fast-paced environment. What We Offer: - Competitive salary and benefits package. - Opportunities for professional growth and development. A chance to build and shape the brand's digital presence from the front seat - A dynamic and innovative work environment. How to Apply: Interested candidates should submit their resume, cover letter, and a portfolio of relevant work to Please include “Website & Digital Media Manager” in the subject line.