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Job Description for Social Media Marketing profile with SecNinjaz Technologies LLP Profile: Social Media Marketing specialist Number of Requirements: 01 Location of Deputation: New Delhi Experience Range: 03 years – 04 years Salary Range: No Bar for Potential Candidates Education Qualifications: Bachelor's/Master’s degree in Marketing, Communications, or related field Job Description: We are looking for a talented and creative Social Media Marketing Executive with 3–4 years of experience in digital marketing, ad campaign execution, and brand building across social platforms. The ideal candidate should have a hands-on approach to managing social accounts, running targeted ads, and promoting products effectively. A strong grasp of SEO and digital analytics is a must. You will work with cross-functional teams to drive visibility, engagement, and conversions. Key Responsibilities: Develop and execute social media strategies aligned with marketing goals Manage brand presence and handle official pages across platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube, etc.) Plan and run ad campaigns to drive engagement, traffic, and conversions Promote products through organic and paid social tactics Collaborate with creative teams for designing engaging content (visual and textual) Monitor daily performance of campaigns and optimize for better results Track social KPIs, prepare performance reports, and derive actionable insights Engage with audiences, respond to queries, and maintain brand tone Stay updated with the latest social media trends, tools, and algorithm changes Coordinate influencer collaborations and strategic partnerships Implement and support SEO strategies to complement social campaigns Skills Requirement: Proven experience in running ads on platforms like Meta Ads, LinkedIn Ads, etc. Proficient in managing and handling social media pages with strong brand tone and consistency Hands-on experience with product promotions across various social platforms Working knowledge of SEO and how it integrates with social media Strong understanding of social media tools (Meta Business Suite, Hootsuite, Buffer, etc.) Solid analytical skills with experience using Google Analytics, Meta Insights, and more Creative content creation skills (copywriting, video, design coordination) Strong time management and multitasking abilities Excellent communication and storytelling skills Self-motivated and comfortable working in a fast-paced environment Team player with the ability to collaborate across departments