After the successful integration of Dewan Housing Finance Ltd. (DHFL), Piramal Capital & Housing Finance is now one of the largest housing finance companies in India. Today, our retail products include – Housing loans, MSME loans, Used cars, LAS, Personal loans, Embedded finance (digital lending) , the Company is looking to add more products in the near future and is constantly evaluating potential products and opportunities. Role : Product/Growth Lead – D2C Growth (NTP ) Roles & Responsibilities -Own and deliver the growth and scale-up of Piramal's D2C, digital lending business which is sourced from various channels currently (including but not limited to): - Customer D2C (in response to Digital Marketing campaigns) - Outbound & Inbound Call Centers (CC) - Piramal's Customer Mobile App - Branch Sales Teams across network of Piramal branches - Branch Operations Teams across network of Piramal branches -Break down quarterly/monthly business growth goals into channel-wise business targets -Define and setup channel-wise clear and granular funnels with clear customer success metrics, setup strong funnel measurement systems/dashboards -Define daily run rates, drive sales/growth rigors with daily/weekly sales cadences in collaboration with channel stakeholders (e.g. branch sales or operations teams or call center or digital marketing teams) -Develop data-driven insights to continuously scale leads, optimize conversions, reduce CAC, improve profitability -Deliver defined channel-wise business targets (growth, risk, profitability) -Collaborate with Tech, Data Science and Digital Marketing team members (in an agile, cross-functional squads) to drive tech improvements across product journeys
Job Title
Lead - Digital lending (Growth)