Job Title : Social Media Manager Job Location : New Delhi About The Company : Good Hairr Co. is a revolutionary professional brand created to meet the performance needs of modern salons - with formulations backed by over 55 years of expertise in personal care science and innovation. Every formula is clean, high-performing, and scientifically crafted to work from the inside out—empowering stylists to create with confidence and giving clients the experience of truly healthy & happy hair. About The Role : We’re looking for a dynamic and creative Social Media Manager to lead and grow our digital footprint across retail and professional hair color & care categories. The ideal candidate brings a blend of strategic thinking, creative execution, and hands-on experience in content, influencer marketing, events, and performance campaigns.Key Responsibilities : Plan and manage monthly social media content calendars across platforms (Instagram, Facebook, LinkedIn ,YouTube, etc.) Lead content ideation and coordinate product shoots, campaign visuals, and storytelling Collaborate with influencers and salon professionals to drive authentic engagement Promote and cover seminars, salon workshops, industry events, and festivals Execute paid campaigns across Meta, Google, and other platforms; track performance and optimize Use basic analytics and tools (Meta Insights, Google Analytics) to report and improve campaign impact Work with internal design, brand, and marketing teams to align on communication Stay updated on industry trends, platform changes, and competitor movements What You Bring : 2–4 years of experience in social media/digital marketing (preferably in FMCG, haircare, beauty) Strong creative skills – ideation, copywriting, visual direction, and trend awareness Experience with influencer management, content production, and event-based campaigns Basic knowledge of SEO, SMO, and performance marketing tools Basic understanding : Canva, Meta Business Suite, Google Ads, Google Analytics, etc. Excellent communication, organizational, and collaboration skills Education : Bachelor’s degree in Marketing, Business, Mass Communication, or a related field. MBA/PGDM or equivalent is an added advantage
Job Title
Social Media Manager