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Job Title: UI/UX cum Graphic Designer Industry: Fashion / Apparel / Lifestyle Location: Noida sector 88 Experience Level: 1–4 years Working Days: Monday to Saturday Shift Timing: 10 AM-6:30 PM Employment Type: Full-Time About Sotbella: Sotbella is a new-age fashion and lifestyle brand committed to celebrating individuality, self-expression, and affordable luxury. With trend-forward collections and a strong focus on quality, creativity, and customer experience, Sotbella is quickly emerging as a favorite among Gen Z and millennial audiences. Our mission is to empower bold, confident, and fashion-forward individuals by bringing global fashion trends to their doorstep. As we expand our digital presence, we're looking for a UI/UX cum Graphic Designer who understands both functional design and brand aesthetics, with a passion for fashion, visual storytelling, and user engagement. Role Overview: As a UI/UX cum Graphic Designer , you will be responsible for designing intuitive and visually appealing digital experiences across web and mobile platforms while also creating high-impact marketing creatives, social media assets, look books, and campaign visuals. Key Responsibilities: UI/UX Design: Design and enhance user interfaces for websites, e-commerce platforms, and mobile experiences Create wireframes, prototypes, and user flows based on user research and brand objectives Collaborate with developers to ensure accurate implementation of design Optimize the digital shopping experience for conversions and engagement Stay updated on UI/UX trends, especially in the fashion and retail space Graphic Design: Design marketing assets such as banners, emailers, Instagram creatives, ads, packaging, and catalogs Develop visual content for seasonal campaigns, product launches, and promotions Ensure brand consistency across all design outputs Assist with visual merchandising elements like look books and line sheets Edit and enhance fashion photos when required Required Skills & Qualifications: Bachelor's degree in Design, Visual Communication, or related field 1–4 years of relevant experience in UI/UX and graphic design (preferably in fashion, e-commerce, or lifestyle) Proficiency in design tools: Adobe Photoshop, Illustrator, Figma, Canva, InDesign Strong sense of visual aesthetics, typography, and color theory Experience in responsive design and user-centered design principles Understanding of fashion trends and consumer behavior is a big plus Excellent communication and time management skills Attention to detail and the ability to meet tight deadlines Preferred (Not Mandatory): Experience with motion graphics/video editing (Adobe After Effects or Premiere Pro) Familiarity with Shopify, Magento, or other e-commerce CMS Basic knowledge of HTML/CSS for better handoff to developers What We Offer: Creative freedom and the chance to work with a fast-paced fashion brand Exposure to the end-to-end process of fashion marketing and product launches Young, energetic, and collaborative work environment Competitive salary and growth opportunities Interested candidates directly share the cv on / or connect on /