Job Title

Company Description Shakti Brandz Pvt Ltd. is a vibrant house of clothing brands, proudly managing IVOC, Bene Kleed, and Ura Street. We sell our exceptional products across various marketplaces and through our dedicated D2C platform, . Our company culture is dynamic and energetic, making Shakti Brandz a fun, young, and agile place to work. We are committed to fostering innovation and delivering outstanding service.Role Description We are looking for a creative and detail-oriented Graphic Designer to join our Product Development team. This role focuses on designing graphics for apparel, accessories, packaging, brand visuals, artworks, and trend-aligned product concepts. The ideal candidate understands youth culture, streetwear, aesthetics, colors, typography, print techniques, and can translate brand DNA into commercial yet fresh designs.Key Responsibilities: Product Graphic Design- Create print graphics, placement prints, all-over prints, motifs, and illustration-based artworks for apparel & accessories. - Develop seasonal design concepts, mood boards, and visual stories aligned with brand direction. - Adapt designs for various product categories (tees, hoodies, sweatshirts, joggers, bags, etc.). - Ensure artworks follow production-friendly specifications (sizes, formats, layering, color breakdowns).Brand Design Support- Develop brand creatives, iconography, badges, logo variations, and visual assets that reflect brand identity. - Support marketing team with campaign graphics, social media elements, banners, and lookbook layouts (as per need).Product Development Collaboration- Work closely with merchandisers and product developers on: - print placements - fabric compatibility - colorways - mock-ups & sampling - Understand printing techniques (DTG, screen print, puff, embroidery, HD print, etc.)Trend & Research- Research global and local design trends, fashion aesthetics, streetwear graphics, typography, youth culture, and color palettes. - Convert insights into sellable product graphics & brand-relevant storytelling.Technical Files & Handovers- Prepare accurate tech packs, artwork files (AI/PSD/PDF), and production-ready vectors. - Coordinate with vendors to ensure correct execution during sampling. - Troubleshoot print quality, scaling issues, or color mismatches.Required Skills: Design & Technical Skills- Strong knowledge of Adobe Illustrator, Photoshop (mandatory) - Understanding of color theory, typography, and layout design - Ability to create illustrative & text-based graphics - Basic understanding of fabric behavior & printing techniquesSoft Skills- High attention to detail - Strong sense of aesthetics & trend awareness - Ability to work under deadlines - Good communication & team collaboration - Creative problem-solving mindsetEducational Qualifications:- Degree or Diploma in Graphic Design, Fashion Communication, Visual Arts, Fine Arts, or related fields - Preferred Experience in fashion/lifestyle brands