Copywriting InternLocation – Balewadi PuneRole Overview:As a Copywriting Intern, you'll play a key role in enhancing our Inside Sales operations bycreating persuasive, customer-centric copy that drives engagement across chat-based andvoice/video channels. You'll help optimize messaging to boost chat initiations, chatbot prequalifications, sale conversions on call, Meta ad campaigns via lead forms and CTWA.Key Responsibilities:* Develop engaging WhatsApp templates for customer engagement, follow-ups, andretention prompts.* Craft natural, responsive chatbot scripts for our Whatsapp flows, ensuring seamless prequalification, query handling, and sale conversion.* Write compelling pitches and talking points for Frido’s Product Experts to use duringphone or video interactions, highlighting product benefits and use case.* Create scripts and content guides focus on our ergonomic chairs category, focusing ondemo techniques, objection handling, and closing strategies to convert glances andimpressions into orders.* Collaborate with AI Voice team to create calling pitches for various customer segments totarget re-purchasing and boost retention and customer satisfaction.* A/B test messaging for higher engagement rates, and analyze performance to refineROAS-focused content.* Research customer pain points in ergonomic products to infuse copy with empathy,urgency, and personalization for better engagement.Requirements:* Currently pursuing or recently completed a degree in Marketing, Communications,English, Journalism, or a related field.* Excellent writing skills with a knack for concise, conversational tone—able to makecomplex product features (e.g., orthotics for foot pain) sound approachable and exciting.* Passion for digital marketing, e-commerce, or conversational commerce; familiarity withtools like WhatsApp API, Notion, Asana.* Creative thinker who can adapt copy for diverse audiences, with strong attention to detailand ability to iterate based on feedback.* Proficiency in English; additional languages are advantageous for broader reach.What We Offer:* Real-world experience in a high-growth D2C campaign, directly impacting Inside Salesand customer journeys.* Opportunity to see your work in action through Whatsapp bots, learning modules andproduct pitches.* Flexible hours to balance with studies, with potential for full-time role upon successfulcompletion.* A collaborative, innovative environment where your ideas can shape customerexperiences.
Job Title
Copywriter intern