Job Title

This individual will be responsible for developing brand strategies, marketing plans, and product innovations to drive product growth. They should feel comfortable working cross-functionally to execute these strategies and ensure brand consistency.The goal is to increase sales and profitability of milk & milk products business by focusing on marketing and innovation. Building portfolio with sub brands catering to the consumer needs, focused marketing campaigns to drive category sales and launching new products .Must have experience in FMCG/Food industry.Responsibilities- Brand positioning and consumer insights - Develop and execute 360 degree marketing plans - Translate brand elements into plans and go-to-market strategies. - Monitor market trends, research consumer markets, and competitor activitiesQualifications- Post Graduate or equivalent in Marketing from premium institutes - 8-10 years' brand management or marketing experience in FMCG is must