Job Title

Senior Performance Marketing Specialist Experience:5–6 Years Location:Ahmedabad (On-site only) Type:Full-Time(Actively Hiring) Salary:₹12–14 LPA (Negotiable) About Apex Consulting Founded with a mission to make marketing measurable,Apex Consultinghas become a trusted growth partner for businesses across India. Over the last4 years , we’ve helped25+ brandsachieve real, predictable, and scalable growth through premium performance marketing, strategic ad execution, and in-depth analytics. Whether it’s real estate, restaurants, or e-commerce, we bring clarity, creativity, and ROI-focused strategies that truly move brands forward. About the Role We are seeking ahigh-performing, analytical, and creative Senior Performance Marketerwho can fully own end-to-end performance marketing acrossGoogle, Meta, and Shopify . You must have strong e-commerce experience, excellent problem-solving skills, and the ability to convert data into clear insights and measurable results. Key Responsibilities 1️⃣ End-to-End Performance Marketing Own campaigns acrossMeta, Google Ads, Shopify , and other paid platforms Plan → Execute → Optimize → Scale Achieve strongROAS, CAC, LTV, CPA , and conversion goals 2️⃣ E-Commerce Growth Hands-on experience withD2C/e-commerce brands Manage product feeds, catalogs, dynamic ads, retargeting funnels 3️⃣ Creative Thinking & Persona Understanding Deep understanding of customer persona Test new hooks, angles, strategies, and creatives Create relatable and high-performing ad messaging 4️⃣Data-Driven Strategy Build strategies based on analytics Turn numbers → insights → action Daily/weekly KPI monitoring with transparent reporting 5️⃣Problem Solving Fix funnel leaks, ad fatigue, tracking issues, dips in performance Identify root causes and act quickly 6️⃣Clear Communication Explain insights and ideas clearly Structured, confident communication style ⚙Technical Skills Required Meta Ads Manager (Advanced) Google Ads (Search, Display, Shopping, YouTube) Shopify Ads/Analytics GA4, GTM Facebook Pixel, CAPI A/B Testing Excel/Google Sheets Landing Page Optimization Retargeting & Lookalike Strategies Soft Skills Decision-making • Emotional Intelligence • Clarity in Communication Curiosity • Ownership Mindset • Problem-solving • Creative Thinking