Location: Bengaluru (Remote)Employment Type: Full-Time (Remote)Compensation: USD 800 – 1000Company: oladocoladoc is Pakistan’s leading digital healthcare platform, connecting millions of patients with trusted doctors, labs, and healthcare services. We’re looking for a data-driven, creative, and growth-focused Performance Marketing Manager to scale our digital presence and accelerate customer acquisition across channels.Key Responsibilities:- Plan, execute, and optimize performance marketing campaigns across Meta, Google, TikTok, and other digital platforms. - Manage full-funnel campaigns focused on acquisition, retention, and revenue growth. - Drive continuous ROAS/CAC improvements through A/B testing, audience segmentation, and funnel optimization. - Monitor daily performance metrics, generate insights, and create data-driven strategies. - Collaborate with content, design, product, and growth teams to align campaign messaging and landing pages. - Manage budgets efficiently and forecast spend based on performance trends. - Lead conversion tracking, attribution modeling, and pixel/tag implementation. - Stay updated with industry best practices, platform updates, and new growth opportunities.Requirements:- 3+ years of experience in performance marketing, preferably in tech, e-commerce, or fast-growth startups. - Hands-on experience with Meta Ads and Google Ads is a must; additional channels are a plus. - Strong analytical skills with proficiency in dashboards, analytics tools, and Excel/Sheets. - Proven track record of hitting ROAS/CAC targets at scale. - Understanding of user funnels, attribution, and performance optimization. - Ability to work cross-functionally and manage multiple campaigns simultaneously. - Strong communication, problem-solving, and reporting skills.
Job Title
Performance Marketing Manager