We are looking for a high-caliber Technology Content Writer who can translate complex technology, digital transformation themes, and enterprise services into clear, compelling, and business-first content. The ideal candidate combines storytelling, research depth, and an understanding of the B2B technology landscape to drive brand visibility, lead generation, and executive-level engagement.Key ResponsibilitiesContent Creation- Develop high-quality, original content across formats—blogs, whitepapers, case studies, solution briefs, website copy, video scripts, and social content. - Write long-form and short-form content aligned to enterprise tech themes: Cloud, AI/GenAI, data, digital engineering, managed services, platforms (AWS/Azure/GCP), Data & Strategy, and industry-specific solutions. - Create thought-leadership pieces supporting analysts and leadership viewpoints. - Generate press releases, partner announcements, and go-to-market narratives for alliancesResearch & Insights- Convert complex technical input from SMEs, product teams, and consultants into market-ready, easy-to-understand content. - Conduct industry research to benchmark competitor messaging, trends, and best practices across global tech service companies. - Maintain content accuracy, relevance, and alignment with brand voice and positioning.High Conversion Campaign Messaging- Support campaign-based content for demand generation, Analyst Relations, ABM, and sales-enablement initiatives. - Must have worked on full-funnel campaign content, and high conversion copies across content formats- Microsite, lead hooks, case studies, Thought paper, landing pages & microsite journeys - Work closely with SMEs (solution architects, consulting leads, delivery heads) to translate technical complexity into accessible content - Optimize content for SEO, discoverability, and website performance using best-practice guidelines. - Manage content calendars, workflows, and version controls for structured content operations including Social Media channelsPrimary Content- Whitepapers, Analyst response content, Case studies, Solution narratives, Product/service positioning documentsDerived Content (Promotional)- Emailers (sales + marketing), Ads and performance-marketing copy, Short videos & scriptwriting, Landing page copy, Social media posts, Event promotion copy, Infographics & data storiesMust Have- 10 + years of experience in content writing within technology, IT services, software, SaaS, digital transformation, or consulting environments. - Understanding of cloud, AI, enterprise IT, applications, cybersecurity, data platforms, and emerging tech. - Must have academics in Technology (B Tech, M Tech, Bsc, Certificate in technology field only) - Must have Worked in BFSI Industry - Experience working with global markets (US, Canada) - Exposure to B2B campaign content lifecycle—awareness to conversion.Soft Skills- Exceptional storytelling and articulation. - Strong research and analytical skills. - Ability to work cross-functionally with sales, product, marketing, and delivery teams. - High ownership, deadline orientation, and attention to detail.Preference Towards- Experience working with platforms such as Guidewire, Jack Henry, and ServiceNow. - Strong understanding of banking and insurance technology modernization needs.
Job Title
Senior Content Writer