Job Title

SOCIAL MEDIA MANAGEMENT AT THIJob Details:Company: The Honest IllustrationsWebsite: Full-timeSalary: 6-9 LPALocation: Lower Parel, MumbaiTimings: 10:30 AM to 7:30 PM, 9-hour workdayDays: Monday to Saturday for 2 weeksMonday to Friday for 2 weeksSaturdays are WFHEmail us at careers@Please read the Job Role:This candidate will be a subject matter expert for social channels and digital-led campaigns within the team. He/She/They will demonstrate strong ownership, and attention to detail and maintain clear and concise communication across leadership levels. He/She/They is an advocate for the customer experience on Social Media, providing ongoing social-specific insights.Responsibilities Include But Are Not Limited To The Following- Own the social media strategy which includes content creation, ORM, & monthly calendars - Develop and launch paid social media campaigns for all owned brands. Make sure we build a robust media strategy and share learnings regularly to make sure we are consistently improving. - Responsibilities include campaign testing and learning sharing, reporting, etc. - Creates social media campaigns with content creation, and implements schedules. - Ensures brand consistency in marketing and social media messages by working with various company department members, including advertising, product development, and brand management. - Coordinates with the copywriting team, content creation team, and the design team to achieve given objectives, and tasks. - Records & overlooks all blockers by colleagues as well as junior team members. - Manage creative, media & influencer agencies to plan and execute campaigns. - Create social-first campaigns to deliver on the KPIs. - Analyze and report social channel and activation performance to quantify the effectiveness of campaigns and drive scalable learnings. - Social media listening, monitoring & reporting. - Conduct competitor & scans based on the brand. - Focus on creating appropriate response sheets for different social media platforms. - Overlook, Manage & Handle social media pages of client brands. - Work with platform partners to ensure the business is adopting the latest product features and best practices. - Continuously ideate and innovate within the social space.Basic Qualifications- 4+ years of relevant professional experience in social media management, and/or social media planning. - Passion for social media and understanding of its business impact. - Experience working within cross-functional marketing and creative teams. - Experience managing and negotiating media and content contracts. - Understanding of the creative development process and media planning. - Ability & knowledge to use AI tools to automate workflows.Preferred Qualifications- Proven track record of delivering high-quality social media campaigns in very dynamic environments & creating distribution for brands across digital platforms. - 5+ years of progressive responsibility in social media marketing and brand advertising - Highly detail-oriented, with excellent organizational skills, and the ability to multitask. - Strong analytical and quantitative skills - the ability to capture and use various data points to develop and measure marketing programs. - Excellent oral and written communication skills and an ability to influence others. - Ability to partner cross-functionally and work with a wide range of stakeholders, team members, and people across different categories & industries. - Have prior work experience in the FnB/Fashion/Lifestyle category.